Indian Companies Are Adding Western

Indian Companies Are Adding Western Flavor
Arun Kumar had never shaken hands with a foreigner nor needed to wear a necktie. He vaguely thought that raising a toast had something to do with eating bread. But Mr. Kumar, 27, and six other engineers were recently recruited by the Hyderabad offices of Sierra Atlantic a software company based in Fremont, Calif. And before they came face-to-face with American customers, the new employees went through a challenging four-week training session aimed at providing them with global-employee skills like learning how to speak on a conference call and how to address colleagues.
As more and more service jobs migrate to India, such training programs are increasingly common Sierra Atlantic say that one-fourth of its 400 employees working out of the Hyderabad offices are constantly interacting with foreigners.
For Sierra and other, the training in Western ways is intended not only to help employees perform daily business interactions with American or European colleagues and customers but also to help the companies transcend their image as cheap labor.
“Your interaction with people of other cultures will only increase,” Colonel Gowri Shankar, Sierra’s trainer, told Mr. Kumar and half a dozen other young engineers, “and you should be equally at ease whether in Hyderabad or Houston. The Sierra programmers listened attentively as Colonel Shankar listed common complaint: speaking one of India’s many languages in front of foreigners, questioning colleagues about their compensation, and cracking ethnic jokes. He is compromising on punctuality and protocol. “Americans are friendly but do not slap an American on his back or call him by his first name in the first meeting,” said Colonel Shankar.
Some companies are already seeing the benefits of training. Sierra said that in February, its Indian unit won a bid against an Indian competitor because the Sierra employees were seen as a better fit. “It all adds up to better rates and bigger projects,” said the project leader, Kalyani Manda.

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印度公司正在添加西式風味阿倫·庫馬爾從未動搖手與老外也不戴領帶需要。他隱約覺得養土司有事可做了吃麵包。他們來到臉對臉與美國客戶，但Kumar先生，27歲，和其他六個工程師們最近西艾總部設在加利福尼亞州弗里蒙特的一家軟件公司的海得拉巴辦事處招募，而之前，新員工通過一個具有挑戰性的去為期四周的培訓課程，旨在為他們提供全球員工的技能，如學習如何說話的電話會議上，以及如何解決的同事。隨著越來越多的服務性工作轉移到印度，這樣的培訓項目也越來越普遍西艾說一個其400名員工的工作出了海得拉巴辦事處的-第四是不斷地與外國人交流。塞拉利昂等，在西方的方式訓練的目的不僅是為了幫助員工執行與美國或歐洲的同事和客戶也幫助日常業務交往該公司超越自己的形象作為廉價勞動力。“你的互動與其他文化的人會越來越多，”上校Gowri尚卡爾，塞拉利昂的教練，告訴Kumar先生和半打其他年輕的工程師，“你應該同樣游刃有餘是否在海得拉巴和休斯頓。塞拉程序員認真地聽上校尚卡爾列出常見的抱怨：說到印度的許多語言之一，在外國人面前，詢問同事對他們的補償和開裂種族笑話。他犧牲準時和協議。“美國人很友好，但並不在他的背上拍一下美國人或叫他的名字，在第一次會議上，”尚卡爾上校說。一些公司已經看到了訓練效益。塞拉說，今年2月，它在印度的單位贏得了對印度的競爭對手的出價，因為塞拉利昂員工被看作是一個更好的選擇。“這一切都增加了更好的價格和更大的項目，說：”該項目負責人，卡利尼曼達。